Actually the wheels are not new, but the ride is.
Part one of the great parts swap of 2011 is complete. New Trek Superfly frame, new Reba fork, new seat post, saddle (another Tioga Spyder), seat clamp, headset, bottom bracket, and Sram XO front derailleur, cassette, chain rings and of course chain. Re-used SRAM XX shifters, cranks, brakes, and rear derailleur, Bontrager stem and handle bars. Resulting in an equally fantastic ride.